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Entertainment

How to Market Movies Online

stakeholders have made it possible for individuals to stream HD movies from the comfort of their homes through tools such as smartphones, table, and personal computers.


  • Jun 07 2019
  • 212
  • 9404 Views

Note that movie marketing is a trend that has been able to gain momentum in the recent past. In this, the rise of the internet has played a huge role in this. This is because stakeholders have made it possible for individuals to stream HD movies from the comfort of their homes through tools such as smartphones, table, and personal computers. Besides, filmmakers are able to utilize numerous platforms online for distribution purposes. Some of the steps to help you market your movie include:

•    Creating Your Movie Marketing Plan- Note that you are never going to please everybody in this sector. This is because you might end up uploading your movie in numerous streaming platform and still get few views. The key in this is to identify a target audience. This will come in handy as you will be able to focus on a specific niche. Make sure to define your goals, come up with a plan to market your movie to different stakeholders and finally create a budget.

•    Develop Your Niche- It is easy to identify the target audience of specific movies. Make sure to create a persona for the target audience, evaluate their interests and then come up with related content. Tips on this include building up a movie website where you can engage in email marketing. You should also come up with social media accounts, social media schedule and even content to post. You could also come up with production blogs which are targeted at a specific niche.

•    Handling Trolls- Be aware that you are bound to get some level of criticism. In this, even the best films in history have had some individuals come up with negative comments. However, this should not be an issue as some criticism will help you level up your game. Besides, even those who troll your movie end up watching it to get the negative aspects, so you win either way.

•    Stand Out- Ensure that your movie has a unique hook which differentiates it from the rest of the movies. Note that with the rise of the internet, there are numerous HD movies and hence you should strive to have the best. For instance, if you are coming up with a series, ensure to give spoilers on the next episode. This will help create suspense and loyalty from your target audience.

With the above tops, marketing your movie online should be quite easy. Do not fear to go for the top spot with these tips.  

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